{In the modern landscape of Australian F&B promotion, experiential marketing are no longer reserved for big players — they’re what guests remember. Today’s audiences don’t just want food — they want a story.
That’s where the team at goldroom provides:
- Immersive guest experiences crafted for F&B spaces
- Tactile, visual, and social-first events built around your venue
- Content-driven moments that happen inside your trading hours
We design experiences like:
- Tasting journeys guided by creators or chefs
- Projection and light-mapped menus
- Augmented signage, mood-based lighting, and soundscape triggers
Tailored to:
- Bars revamping their identity
- Franchise groups unifying multi-site experiences
- Campaigns that need content + emotion + social metrics
goldroom experiential includes:
- Event scripting + flow design
- Social-first moment design (camera placement, viral hook points, loops)
- End-to-end execution support and filming team
Outcomes include:
- Higher branded search lift post-event
- Word-of-mouth amplification from moment-based triggers
- New visual assets harvested from real experiences
Experience formats:
- Nightly activations over a promo window
- UGC-triggered loyalty rewards
- Creator-hosted walkthroughs
Built for:
- Franchise arms launching nationwide campaigns
- Marketing teams with no time for physical builds
- Hospitality brands competing for share of voice in busy precincts
Why goldroom:
- No generic agencies — we do hospitality only
- Every activation planned to your floorplan, guest flow, and trade rhythm
- Concepts built to be filmed, turned into reels, and reposted instantly
- Emotion meets conversion: you don’t just go viral, you get booked
Add-ons:
- Influencer overlay: invite + capture + edit pack
- Signage and menu conversion kits for new brand launches
- Guest feedback loop embedded via QR content triggers
- Paid amplification of UGC moments via Meta/TikTok
- CRM integration for loyalty retargeting
Use cases:
- A wine bar wants to launch a brand identity with influencer coverage
- A hotel brand wants a chef experience captured and repurposed
- A quick service group needs a visual story to trigger social followings
Real results:
- {One activation resulted in six-figure exposure, triple weekend bookings, and dozens of creator-generated visuals, including multiple organic tags
- {On-site creators reported the in-venue experience as “genuinely surprising and cinematic”
Start here:
- {Visit our experience builder and start a concept request
- {Get a custom experience map based on your goals
- {Launch your experience with on-site hospitality marketing agency australia creative staff
- {Access post-campaign insights with UGC libraries
goldroom.io — where brand meets memory.